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Welcome to Marketing Tactics in Under 9 Minutes, where we explore quick, actionable strategies to grow your business.
In this episode, we’re diving into one of the most underrated but powerful marketing tactics—the Nine-Word Email. This strategy isn’t just about writing emails—it’s about reactivating leads, reigniting conversations, and increasing your sales with just a few carefully chosen words.
At Virtual Innovation, we specialize in designing websites and digital solutions for businesses across New Zealand and beyond. But in this podcast, we’re talking broader marketing tactics that actually move the needle—and the Nine-Word Email is one of the best.
What Is the Nine-Word Email?
The Nine-Word Email was created by marketing expert Dean Jackson and has been a game-changer for businesses for over a decade. I first came across it nearly ten years ago, and it’s still as effective today as it was back then.
In a world overflowing with overly designed email newsletters, the Nine-Word Email stands out because of its simplicity and directness. Instead of flashy graphics and long-winded text, this email gets straight to the point.
Why the Nine-Word Email Works
Think about your inbox—how many marketing emails do you open? Now imagine receiving a short, personal message that looks like it came from a friend or colleague.
That’s the power of the Nine-Word Email. It cuts through the noise.
Here’s a simple example:
“Hey James, are you still looking for a new property manager?”
That’s it. No branding, no signature, just a short question that invites a reply.
Whether you’re a lawyer, builder, coach, or property manager, you can send this kind of email to hundreds of past leads or cold contacts. And the best part? It feels personal—even when it’s automated.
How to Use the Nine-Word Email in Your Business
- Dig into your old leads.
Look for people who requested quotes, booked discovery calls, or showed interest but never converted. - Write a simple, personal question.
Keep it short and relevant to their original interest. Make it look like a real one-on-one email. - Send in bulk (with a tool or BCC).
Use your CRM or email marketing tool to send the email to 10, 50, or even 200 people at once. - Watch the replies roll in.
You’ll be surprised how many people respond—even months after going cold.
Final Thoughts on the Nine-Word Email
If you sent a Nine-Word Email to just five leads today, what might happen? What if two reply and one becomes a client? That’s a win from a 5-minute effort.
This is the kind of low-effort, high-impact strategy that can reactivate your email database and generate real business opportunities.
Try it today. Craft your nine-word message, hit send, and let the magic happen.
That’s all for this episode of Marketing Tactics in Under 9 Minutes. I’ll be back soon with more quick and powerful tips. Until then, check out more marketing insights on virtualinnovation.co.nz, and don’t forget to try the Nine-Word Email today.
🔥 One short email. Big results.
Just dropped a new episode of Marketing Tactics in Under 9 Minutes where I share how to use the Nine-Word Email to reconnect with old leads and drive more conversions.
No design. No fluff. Just 9 words that feel like a personal message.
If you’ve got a list of cold leads, this is the simplest way to bring them back to life.
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👉 Listen now : [Unlocking Sales with the Nine-Word Email: A Simple Tactic for Reactivating Leads]
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