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In our previous article, we talked about how your business is only as strong as your database. This week, we’re zooming in on one feature inside the VI Toolbox CRM that’s turning a lot of heads: AI-powered chat bots.
Not the clunky, frustrating bots of five years ago, we’re talking about smart, intuitive, and genuinely useful tools that help businesses have better conversations with less effort.
Websites Are Changing, This Is What’s Next

For years, websites were treated like digital brochures. Static. Passive. There if someone needed it. That’s no longer enough.
Customers expect instant answers. Conversations. Booking links. A real sense that someone’s on the other side.
That’s where this new chat tool comes in. It’s more than a bot, it’s a full assistant that plugs straight into your CRM and handles the front-line questions, 24/7.
A Quick Look Inside the Chat Bot

The VI Toolbox AI chat bot sits on your website, just like a regular live chat. But that’s where the similarities end.
This tool:
- Responds instantly to visitors
- Understands what they’re asking, even with spelling mistakes
- Asks smart follow-up questions
- Books meetings directly in your calendar
- Stores every interaction inside the CRM
- Connects to your Facebook and Instagram DMs too
It doesn’t just collect enquiries. It starts real conversations and helps people take action right there and then.
Watch Stephen’s quick demo of the AI chat bot in action:
From Interest to Action (With Zero Friction)

Imagine this: someone lands on your site and types, “Looking for a website.”
Instead of sending them to a contact form, the chat bot:
- Asks what they need
- Offers smart follow-up questions
- Adjusts based on vague answers
- Handles awkward grammar or typos
- Offers a meeting time, and books it then and there
All without anyone from your team needing to step in.
Then, when you check the CRM, the lead is waiting: contact info, context, booking time, and the full conversation history. That’s the magic of automation when it’s done properly.
Why Businesses Are Loving It

This isn’t about replacing people. It’s about removing friction.
- The bot works when you’re asleep
- It doesn’t miss a message
- It makes customers feel heard
- And it connects every touchpoint to your CRM
For small and growing businesses, it’s the difference between a cold lead and a warm opportunity.
We’re Building Around This

At Virtual Innovation, we’ve started building entire websites with this chat bot as the base.
If you’ve got a WordPress or Shopify site, we can add it in. If you’re starting from scratch, we can build something lean and smart with the VI Toolbox running the whole thing.
We’re even testing this as part of our long-term CRM packages, so if someone wants a site but can’t go all-in upfront, they still get access to this tech.
A Smarter Way to Do Social, Too
This chat bot doesn’t just sit on your website. It also plugs into your Instagram and Facebook business inboxes, replying to customers who DM your page.
Instead of losing leads in the noise of your social inbox, they’re brought into your CRM system with their full chat history and contact details. Seamless.
Designed for Everyday Businesses
Let’s be clear, this isn’t just for the tech-savvy crowd.
We built this for everyday business owners, the ones who:
- Don’t want to spend all day answering messages
- Want more leads without more admin
- Need their website to do more than just look good
It’s simple, practical, and genuinely helpful. Exactly what most of our clients need.
Try It or Ask Us to Show You
We’re rolling this out to early adopters now. Some are adding it to their current sites. Others are using it as the foundation for a brand-new, modern setup.
Either way, it’s a game-changer.
Want to see how it works? Hit us up for a walkthrough. We’ll show you what it looks like, how it connects to your calendar and CRM, and what it could do for your business.
This is the kind of tool that makes small businesses feel big, without the big overheads.
Contact us here or book a call and we’ll walk you through it.
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